At first glance, MatchChat.be looks like a proper dating site. The front page is easy to navigate and presents several reasons for signing up. The operator points out that there is no membership fee, so it looks like using the site comes at no cost whatsoever. There is no actual paid membership on this site. Instead, you constantly need to purchase additional credits to chat. The usage of fake profiles that seduces the users to chat completes the scam.
The front page might make a good impression, but you have to pay attention to a statement that appears at the very bottom. This is where the operator reveals the truth about the other profiles and it becomes evident that the users aren't supposed to find out about the following:
This website has fictional profiles and is not meant to generate physical dates.
No physical dates
You can't meet members in real life, what's the point? No user wants to sign up on a dating site full of fake profiles, which is why this information is kept secret.
The fake profiles are also mentioned in the terms and conditions
4.2. Next Step Media BV emphasises that the Website contains both actual and fictional (i.e. moderated) profiles. Based on the nature of service or entertainment, Next Step Media BV is entitled to send messages on the Website using the fictional, moderated profiles.
This is one of many scam dating sites that sell virtual credits. These credits are needed every time a user wants to send a message to another member. Fake chat operators are behind the fictive profiles. They try to entertain the users in the chat, enticing them to send more expensive messages.
The site is operated by Next Step Media BV, located in Leiden in the Netherlands. We have found several reviews of people who share their negative experiences with the company online. Apparently, the Dutch operator is responsible for several of these fake chat scams.