At a first sight, DoULike.co.uk appears to be a legitimate dating portal. It resembles other renowned applications such as Tinder and Badoo. You have the option to like or skip through several profiles that, according to your settings, are presented to you on the landing page.
The basic free account allows the user to navigate through the other members, to like them, and if there is a match, you can message them. Additional features can be unlocked by choosing the paid membership, which starts at 0.24 GBP a day for a six-month subscription. If the member opts for a monthly subscription, the price increases.
Is it a subscription trap
DoULike.co.uk clearly states that the contract will be automatically renewed until a user decides to cancel it. Being transparent about it is fair on their part, but the problem is that they do not provide enough information about their cancelation policy.
We cannot claim a rip-off in this case, but it is something that a new user should be aware of.
A bad reputation
What is more problematic is the many negative reviews that we find on the internet. Several past users imply that according to their experiences, many of the profiles are not real. They suggest that DoULike.co.uk uses fake chat operators and chatbots to lure users into signing up for the paid membership.
After carefully reading the terms and conditions, we must conclude that clear evidence of a scam is missing. However, the operating company Ciliara Trading Ltd, who are based in Strovolos, Cyprus, have such a bad reputation that we would not recommend anybody to use this website.