CherryAffair.com advertises a significant membership base. Allegedly, over 2 million people have already signed up here. At first sight, the dating portal appears to be a great place to find a casual date in no time. To find out if this was genuinely the case, we created a free account and gave it a try. We also searched the internet for user reviews and carefully studied the terms and conditions. Unfortunately, CherryAffair.com turns out to be a rip-off.
Automated profiles and chatbots
Shortly after the free registration, new users are flooded with enticing chat messages. As these messages appear to be sent by actual members, who are also looking for new dating experiences, users are tempted to reply quickly. But to be able to do so, they must sign up for a paid membership subscription first. Only paying subscribers get full access to all features and can send messages to others.
The enticing messages are fake. They are sent by an automated system, called “chatbots”. Also, the profiles are not created by real members but by the site’s employees. Hence, they are fictitious, and it is impossible to meet them in real life. Unfortunately, many users do not know this because all relevant information can only be found in the fine print and in the lengthy terms and conditions. These fake profiles and fake messages are only used to trick users into quickly signing up for expensive memberships.
Here is what we found in the terms and conditions
You may interact with content generated by, or with the assistance of, automated online accounts (“Bots” or “Automated Profiles”), where none – or substantially none – of the actions and posts of that Automated Profile are the result of, or arise in connection with, a natural person’s profile or otherwise User Content.
All subscriptions renew automatically and must be cancelled to avoid recurring charges. But since the site’s operator, UK-based Zebra Bridge Limited, cannot be considered trustworthy, we strongly advise you to refrain from signing up for these subscriptions. They are likely a costly trap.
Zebra Bridge Limited are responsible for several other dating website scams. They have already received numerous negative customer reviews online.